Hello - Pierre here. Welcome to our blog. 

The question I get asked the most is "Our your roses real?" and of course the answer YES! Our roses our 100% real and were grown just like all the other roses you see in the store. The difference is that these roses have been preserved so that you can enjoy them for years. You see, the roses are cultivated when they are in their peak bloom and go through a delicate preservation process where the all the moisture is removed from the rose and replaced with a proprietary solution that allows the roses to stay soft to the touch and stay as beautiful as the day they were cultivated, for years.

I have been a fleuriste (florist) for all of my life, it is a family business that was passed down to me from my father Rafael D’aureville. I have been cultivating roses and creating beautiful arrangements for our customers for years and years. One thing that always bothered me was that after the roses are cultivated, they only last a week or two, even with the right conditions, water, plant food and moderate temperatures. Once picked, there is a short timeline until the roses inevitably end up in the trash. C'est la vie! I felt that a lot of potential customers were turned off by this situation and instead of buying flowers for their loved ones, decided on another gift that would last longer. This always frustrated me that customers loved the roses so much and only get to enjoy them for a couple weeks at most.

A few years ago, I came across the new flower preservation technology and it changed our business. Now we can grow, cultivate and make rose arrangements that last years! It is such a great feeling to have our arrangements enjoyed for so much longer and not end up in the trash a couple weeks later. My heart is finally full! I can create beautiful rose arrangements that last so much longer than traditional bouquets. 

Since we have implemented this rose preservation process into our business, it has grown exponentially and I am so very thankful for this process and for our new customers. I will continue to make new rose arrangements using the newest preservation processes and sourcing the finest materials for our boxes such as the velvet and crystal so that I can provide you with the most elegant, stunning and luxurious product I can.

My promise to you, luxurious real rose arrangements that last years. Thank you again for your time and interest in our development. Stay tuned for updates on new products and arrangements.